Performance marketing agency Journey Further has launched its Conversion division – offering Conversion Rate Optimisation (CRO), User Experience (UX) and Analytics services to leading brands in the UK and internationally. Jonny Longden, former Head of Digital Optimisation at Sky, leaves his position as Head of Ecommerce, Digital and Analytics at Principal Hotel Company to join the agency […]
ADvendio, a Salesforce-powered advertising management software, announced the appointment of Kathryn Layland as Chief Revenue Officer (CRO), to be responsible for the worldwide Sales and Marketing. Ms. Layland, a graduate of the University of Manchester, has over 20 years’ experience in operations, sales, marketing, strategy, and software development in the multi-channel publishing, advertising technology, and […]
