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Home»Posts tagged with»#CubaMadeMe

M&C Saatchi and Havana Club Take to the Streets in New Brand Push

By newsroom on May 14, 2018   Advertising, Latest, Marketing  

M&C Saatchi and Havana Club Take to the Streets in New Brand Push

M&C Saatchi London and Pernod Ricard’s Havana Club have developed a new global communication strategy for the Cuban rum brand spearheaded by the idea ‘Cuba Made Me’ that aligns the brand with Havana’s raw street culture. The campaign is designed to attract a new breed of young urban rum drinkers across Europe. As an authentically […]

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