Curiosity Named Agency of Record for Nurri, Launches First Consumer Campaign, “Shake Ya Can”

Curiosity Named Agency of Record for Nurri, Launches First Consumer Campaign, “Shake Ya Can”

The independent agency’s debut work for the fastest-growing RTD protein milkshake strikes a joyful tone. Independent creative agency Curiosity has been named agency of record for Nurri, the ready-to-drink protein milkshake recently named Instacart’s fastest-growing brand. Curiosity was awarded the business following a multi-agency review. The pitch emphasized capabilities and chemistry rather than spec work, and the partnership now represents one of […]

JUST BORN, MAKER OF MIKE AND IKE®, PEEPS®, HOT TAMALES®, AND GOLDENBERG’S® PEANUT CHEWS®, NAMES CURIOSITY AS AGENCY OF RECORD FOR FULL PORTFOLIO OF BRANDS

JUST BORN, MAKER OF MIKE AND IKE®, PEEPS®, HOT TAMALES®, AND GOLDENBERG’S® PEANUT CHEWS®, NAMES CURIOSITY AS AGENCY OF RECORD FOR FULL PORTFOLIO OF BRANDS

Family-owned candy maker consolidates marketing assignments under independent agency to celebrate its iconic brands and strengthen their cultural relevance for a new generation Just Born, the family-owned candy maker behind nostalgic favorites like MIKE AND IKE®, PEEPS®, HOT TAMALES®, and GOLDENBERG’S® PEANUT CHEWS®, has named Cincinnati independent agency Curiosity its agency of record. Under the new partnership, […]

Nick’s, the ‘No Compromise’ Healthy Snacks Brand, Plots Ambitious US Expansion; Taps Curiosity as First Agency of Record

Nick’s, the ‘No Compromise’ Healthy Snacks Brand, Plots Ambitious US Expansion; Taps Curiosity as First Agency of Record

Sweden’s leading better-for-you ice cream and snack bar company turns to independent Cincinnati agency for unified brand platform across its portfolio Nick’s, the Swedish “no compromise” brand of healthy-yet-indulgent snacks, has appointed independent agency Curiosity as its first creative Agency of Record as it looks to accelerate growth in the U.S. Known for its craveable, […]

DUDE Wipes Highlights ‘The Evolution of Wiping’ – Complete With a Demo on Uranus – in New National Ad Campaign

DUDE Wipes Highlights ‘The Evolution of Wiping’ – Complete With a Demo on Uranus – in New National Ad Campaign

DUDE Wipes, the flushable wipe brand and a leader in the bath tissue category, is continuing its run of irreverent marketing with the launch of its new national campaign: The Evolution of Wiping. The campaign marks the latest iteration of DUDE Wipes’ beloved “Best Clean, Pants Down” platform, which first debuted in 2023. The work takes viewers through a […]

Stop & Shop Names Curiosity as Creative AOR

Stop & Shop Names Curiosity as Creative AOR

Independent Cincinnati agency wins top grocery retailer following competitive review Stop & Shop, a leading grocery retailer operating nearly 400 stores across New York, New Jersey, Connecticut, Massachusetts, and Rhode Island, has named independent agency Curiosity its new creative agency of record. The decision follows a multi-agency review process led by Mercer Island Group. Curiosity […]