United Biscuits continues McVities brand charge with latest Sweeet ad
On April 1 United Biscuits will launch the latest iteration of its McVitie’s Sweeeet ad series for new biscuit brand DeliChoc. The £1.7m ad campaign, created by Grey London and directed by NEO, will kick off with a 30-second advert on ITV and Channel 4, and will once again feature a cuddly animal, this time an […]