Baileys kick starts re-launch with biggest ever global campaign

Baileys kick starts re-launch with biggest ever global campaign

On Sunday 7th October, Baileys, the Original Irish Cream, will unveil its most ambitious global marketing campaign to date with a TV and print campaign which will be seen in every continent around the world. The new campaign also sees the introduction of a new endline; ‘Cream With Spirit’. Launched in 1971, Baileys has always […]

Smirnoff launches £7m ‘Nightlife Experience’ campaign

Smirnoff has launched ‘#YoursForTheMaking’ in the UK as part of a £7m Western Europe media campaign designed to empower and inspire consumers to create new nightlife experiences. The campaign launches today with an evocative 60 second new television advertisement, which proves that the night really is yours for the making. SMIRNOFF, which is currently outperforming the […]

Guinness to launch ‘Made of More’ advertising campaign

Diageo, owner of GUINNESS®, today announces details of a new multimedia advertising campaign that will run in both Great Britain and Ireland. The new creative campaign reinforces the brand positioning – „Made of More‟ – and features a TV advert entitled „Cloud‟, to be exclusively previewed on the UK and Irish Guinness Facebook page on […]