The Economist encourages Londoners to rethink the war on plastic

The Economist encourages Londoners to rethink the war on plastic

The Economist, a leading source of analysis on international business and world affairs, unveiled a new experiential marketing programme encouraging Londoners to challenge their assumptions about plastic pollution and its effect on ocean health. Entitled “Don’t bin plastics, yet” the activation, brought to life by global brand experience agency Sense, comprises an art installation of […]