With the new General Data Protection Regulation around the corner, with just under three months to go, businesses should be aware of the significant changes to data collection â and the opportunities it brings. Research into marketersâ attitudes indicates that three quarters of UK marketers view GDPR as offering opportunity, as when it comes to […]
Two thirds of UK marketers see the General Data Protection Regulation (GDPR) as a strategic opportunity, yet 42 per cent of brand websites are still not compliant. These findings come from a new research report by Ensighten, a leader in omni-channel data services that helps some of the world’s biggest brands navigate regulatory complexity to […]