Hearts & Science optimise The Co-operative Bank’s “For People with Purpose” campaign

Hearts & Science optimise The Co-operative Bank’s “For People with Purpose” campaign

The Co-operative Bank is working with Hearts & Science on an innovative media strategy for the Bank’s For People with Purpose campaign which aims to amplify the bank’s status as the ethical banking choice for UK consumers. The strategy, proposed and fulfilled by Hearts & Science, incorporates the use of Good Loop for online video content, allowing […]

Rise of the conscious consumer: 75% of Britons adopt ethical shopping and healthier eating habits

Rise of the conscious consumer: 75% of Britons adopt ethical shopping and healthier eating habits

A staggering 75% of the British public are cutting down their consumption of products they see as having a harmful impact on the environment or their health, from single-use plastic to meat, according to a new survey. The impact of plastic on the planet has hit home the hardest with the British public, thanks in part to the BBC wildlife series […]