EXPERIAN ENLISTS A CREDIT-SAVVY CHAMELEON TO HELP PEOPLE SAVE IN NEW CAMPAIGN BY BBH LONDON

EXPERIAN ENLISTS A CREDIT-SAVVY CHAMELEON TO HELP PEOPLE SAVE IN NEW CAMPAIGN BY BBH LONDON

Experian is encouraging people to ‘do Experian first’ before they ‘do credit’, in a new campaign from BBH, highlighting how the brand is guiding people and helping them to make better financial decisions.  The ‘Do Experian First’ campaign highlights the benefits of using Experian as a credit comparison service, demonstrating how Experian can help consumers […]

Experian research reveals new insights about UK habits when it comes to sharing information

Experian research reveals new insights about UK habits when it comes to sharing information

The UK population can be grouped into four distinct categories when it comes to their attitudes towards to sharing their data with organisations. Experian’s comprehensive new study has identified four distinct groups of people; ‘The Unaware’, ‘The Acceptor’, ‘The Cautious’ and ‘The Incognito’ – demonstrating that there are varying levels of trust and engagement with […]

Data driving the UK’s £5.8bn ‘Santa Economy’, according to Experian

Data driving the UK’s £5.8bn ‘Santa Economy’, according to Experian

Data services are powering the online retail boom, helping UK businesses get their share of the ‘Santa Economy’ and ensuring they deliver a seamless shopping experience for customers during Black Friday weekend. In 2016, during Black Friday and Cyber Monday alone, Experian received over 24 million requests for contact information to be validated by their […]