Danish Ice-lolly Brand ‘Sun Lolly’ Teams up with Independent Creative Agency Twenty, to Challenge Social Media’s Curated Perception of Perfect Parenthood
‘Don’t Be Perfect, Be Present’: New Sun Lolly campaign is inspired by 2022 YouGov poll which found that 3 out of 4 Danish parents feel under pressure to be perfect “It’s easy to forget that everything on social media is curated, and you start comparing yourself”, this is the view of a Danish parent featured […]