Drop (RED) Gorgeous: Stellantis UK and Saatchi & Saatchi launch new work for Fiat New (500)RED collaboration

Drop (RED) Gorgeous: <strong>Stellantis UK and Saatchi & Saatchi launch new work for Fiat New (500)<sup>RED </sup>collaboration</strong>

FIAT UK and Saatchi & Saatchi London, UK agency of record for automotive giants Stellantis’s Fiat, Abarth and Jeep brands, have launched new UK work for the all-electric, Fiat New (500)RED collaboration, ‘LOOKS GOOD. DOES GOOD.’ The campaign, which launched across OOH, BVOD, digital and social, builds on a creative concept by Leo Burnett Italia […]

Super Bowl Scores Nearly $4 Million Per Spot

Super Bowl Scores Nearly $4 Million Per Spot

This year’s average Super Bowl commercial price is expected to climb to about the same level as a year ago — close to 10% — with many commercials bought at $4 million for a 30-second commercial. Average pricing for a 30-second commercial for this year’s big football game on Feb. 3 on CBS featuring the […]