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Home»Posts tagged with»Financial Results

Amazon adspend leaps to $2bn in first quarter, bucking post-holiday trends

By newsroom on April 27, 2018   Advertising, Latest, Marketing  

Amazon adspend leaps to $2bn in first quarter, bucking post-holiday trends

In the first quarter of 2018, Amazon‘s sales of advertising services and other service offerings leapt 132% to $2bn (£1.4bn) year-on-year. This is an increase of 17% from the last quarter of 2017, which is typically the strongest quarter for retail advertising due to the holiday season. “The fact that our data suggests advertisers bucked […]

Facebook posts large Q1 ad revenue gains despite data privacy scandal

By newsroom on April 27, 2018   Advertising, Latest, Marketing, Mobile  

Facebook posts large Q1 ad revenue gains despite data privacy scandal

Facebook posted $11.8 billion in advertising revenue for Q1 2018, a 50% increase over the same period last year, according to its earnings report for the quarter. Mobile ad revenue represented about 91% of ad revenue in Q1, up from 85% a year ago. The number of daily active users on the platform increased 13% […]

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