“Although International Women’s Day only happens once a year, it’s important that we continue to talk about gender equality all year round to address systemic bias and keep it top of the agenda. Championing and supporting women shouldn’t be a tick boxing exercise, we should do everything we can to embed true gender equality into […]
Royal Caribbean International launches major new strategy and creative from Truant London. Campaign comprises TV commercial and brand’s first sponsorship idents for five years
Royal Caribbean International has launched a major new family-focused strategy and creative direction with help from the brand’s lead agency, Truant London. With creative work that marks a significant departure from Royal Caribbean’s recent campaigns, the TV commercial – One Family One Holiday – breaks across all major channels and VoD from 26 December 2019. The spot conveys how Royal Caribbean holidays […]