Ford’s new all-electric Explorer™ reinvents Aloha Wanderwell’s pioneering drive around the world, with Lexie Alford behind the wheel

By on    Advertising, Latest, Marketing  

<strong>Ford’s new all-electric Explorer™ reinvents Aloha Wanderwell’s pioneering drive around the world, with Lexie Alford behind the wheel</strong>

One hundred years ago, between 1922 and 1927, Aloha Wanderwell became the first woman to drive around the world on a journey that took her through 43 countries. Partially sponsored by Ford Motor Company, she did it all in a Ford Model T – the car that put the world on wheels. Aloha Wanderwell became […]

Lonely Planet and Ford partner in major promotional deal

By on    Latest, Marketing, Media  

Lonely Planet and Ford partner in major promotional deal

Leading travel media brand, Lonely Planet, and Ford Motor have joined forces to celebrate the debut of the all-new 2020 Ford Explorer. In a three-month, multi-platform collaboration beginning late-October 2019, Lonely Planet will feature a series of custom travel content, created specifically for this partnership, across its online ecosystem and will also launch large-scale out-of-home […]