New Brand Platform “Invest Like the Future is Watching” Reflects the Firm’s Purpose Celebrating a decade of client-centric success and global growth through the unification of 11 different brands and investment capabilities, Nuveen, the investment manager of TIAA, is introducing a new brand platform that articulates the firm’s core purpose: investing for future generations to […]
Award-winning global creative collective Forsman & Bodenfors (F&B) has reunited with Therabody to unveil the next iteration of the brand’s groundbreaking 2023 campaign “The Workout Called Life,” which highlights the wellness advantages and impact of its revolutionary Theragun product line. For the second installment, F&B and Therabody have teamed up to create two distinctive :30 spots, which reflect both […]
The worlds of sports and tech collide in the name of fan service as award-winning agency Forsman & Bodenfors Canada (F&B CAN) and pioneering startup iVirtual have partnered to launch the latter’s groundbreaking fan rewards platform, FanMore. In what has been a multi-level effort spanning business and strategy to advertising, F&B CAN worked directly with iVirtual on the naming, […]
Ex-DDB Strategy Chief to join F&B as Managing Director to unlock new opportunities at the intersection of business and creativity
Stagwell’s (STGW) Forsman & Bodenfors Taps Eric Zuncic For Global Leadership Team