Pearlfisher New York Strengthens Design Leadership Team with Two Promotions

By on    Agency, Latest, People  

As part of a wider leadership restructure that began in early 2020 with Hamish Campbell taking on the role of VP Executive Creative Director, Pearlfisher New York announced two additional key promotions instrumental to the studio’s ongoing strategy and focus on strengthening senior leadership. Associate Creative Directors, Matt Sia and Christian Bird have both been appointed to Creative Director

Pearlfisher New York Strengthens Design Leadership Team with Two Promotions

These promotions recognize Matt and Christian for continuously delivering a high calibre of creative excellence over the past several years – from projects to pitches to award wins and more. In their new roles, Matt and Christian will lead the day-to-day management of the design team while working closely with Hamish, to deliver exceptional work […]

Pearlfisher New York designs ShopRite’s new own brand for food products, Bowl & Basket, to bring consumers together

By on    Branding, Latest, Marketing  

Pearlfisher New York designs ShopRite’s new own brand for food products, Bowl & Basket, to bring consumers together

Pearlfisher New York partnered with Wakefern on the brand creation, including brand strategy, visual identity, packaging, portfolio redesign and roll-out of ShopRite’s new own brand for high quality food – Bowl & Basket. ShopRite is one of America’s most loved and well-established co-operative retailers. With bullish retailers making the own brand market increasingly diverse and competitive, driving customers to expect […]

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