A doll that’s waiting to dance at a wedding, a golf-kit that gathers dust, a sitar that’s pining away since forever, a car that’s sitting in a garage of neglect and an elephant that’s suffocating in packing (inside a wrapping) paper. What do they all have to do with selling Home Loans? Well, State Bank […]
Clemenger BBDO Melbourne and National Australia Bank have launched a new home loans campaign. Called ‘Journey’, the campaign sets NAB up as the bank who understands the full home ownership journey, including the big moments of truth, or leaps, a customer makes. Clemenger BBDO Melbourne creative director Rohan Lancaster says the shoot was a journey […]
