Aruba Tourism Authority Debuts Short Film “When You Love Aruba, It Loves You Back” as Centrepiece of “The Aruba Effect”

Aruba Tourism Authority Debuts Short Film “When You Love Aruba, It Loves You Back” as Centrepiece of “The Aruba Effect”

New long-form work from Deep Focus invites first-time visitors to experience the island through local connection and responsible tourism The Aruba Tourism Authority and full-service advertising agency Deep Focus today announced the debut of “When You Love Aruba, It Loves You Back,” a short film anchoring the latest chapter of the ongoing campaign “The Aruba Effect.” The film […]

Debenhams appoints Steven Cook as new Fashion and Home Managing Director

Debenhams appoints Steven Cook as new Fashion and Home Managing Director

Steven Cook, former Chief Merchant of Canada’s luxury retailer, Holt Renfrew, is to join Debenhams as Managing Director of Fashion and Home. Taking up the position from early January 2018, Cook will lead the business unit that oversees the organisation’s buying, design and merchandising divisions for these categories as it continues to implement the Debenhams […]

Valspar launches new ‘Collections’ range

Valspar launches new ‘Collections’ range

Paint brand Valspar launched its ‘Collections’ range, five new themed colour collections aiming to inspire customers to choose their perfect paint colour solution. Valspar partnered with strategic brand design and innovation agency Webb deVlam on the project, who identified key visual trends through extensive research. The agency then worked closely with Valspar to create and design […]