A new integrated global campaign for Mānuka Health New Zealand serves to raise awareness for the many natural benefits of its rare Mānuka honey line. Launching this month, this first global campaign by VSA Partners for the brand looks to educate consumers on the complex differences and natural potency of Mānuka honey, and position Mānuka […]
Global branding agency BrandOpus has created an exciting new kids innovation; Rowse Wonder Bees with long-term client partner Rowse to change children’s perceptions of honey. Despite breakfast being the biggest occasion for honey consumption, it features in less than 2% of children’s breakfasts. However, this is rapidly changing, driven by the growing consumer need for […]
Leading strategic brand packaging design agency BrandOpus has been working with Rowse to launch Taste Discoveries, a range of honeys sourced from around the world for their distinctive flavours. The new premium range of honey has been carefully selected from across the globe to introduce unique flavours and textures. The range includes a rich Australian […]