This autumn, IKEA Sweden’s campaign “Wherever life goes”, which highlights the many changes people go through in life, has been widely recognised. Now, IKEA and its agency NoA Åkestam Holst are adding an unusual twist by letting customers turn real-life changes into new home solutions. Life is constantly evolving, and as it does, homes need […]
The latest addition to the IKEA Family loyalty offering, dynamic and personal reward keys, aim to reward customers not only for purchases and spend but engagement with the brand too. With Wunderman Thompson UK, IKEA launched their newest benefit; reward keys from IKEA Family with a multi-market integrated campaign aimed at ‘Every Shaped Family’.
Wunderman Thompson UK’s inclusive integrated campaign launches new reward keys for IKEA Family across 30 markets.