Fortnight and ImOn Revisit “Neighbors” in Comically Confusing “Always On” Campaign Update

Fortnight and ImOn Revisit “Neighbors” in Comically Confusing “Always On” Campaign Update

Marketing agency Fortnight Collective has crafted a new round of its “Always On” advertising campaign for client ImOn Communications after the successful launch of its earlier work. During the 2023 Super Bowl, the Iowa telecommunications services brand debuted two water cooler ads, “Who’s On” and “Neighbor,” a spot that is inspired by a classic Abbott […]

ImOn’s Super Bowl Ad Turns to Abbott and Costello for Inspiration

<strong>ImOn’s Super Bowl Ad Turns to Abbott and Costello for Inspiration</strong>

Dialogue in Fortnight Collective spot takes a cue from the famous “Who’s on First?” comedy routine by riffing on the brand’s name. ImOn Communications, which provides telecommunications services for residents and businesses in Eastern Iowa, is set to air its first commercial during Super Bowl on Feb. 12. Using TV, online video, social media and […]