Heineken transforms London landmark into a virtual rugby stadium to celebrate World Cup
![Heineken transforms London landmark into a virtual rugby stadium to celebrate World Cup Heineken transforms London landmark into a virtual rugby stadium to celebrate World Cup](https://marcommnews.com/wp-content/uploads/2015/08/hein-20150827102923150.jpeg)
Heineken turned London landmark Somerset House into a rugby stadium using 270 degree projection at an event to celebrate its Rugby World Cup sponsorship. The event hosted 900 guests at the London venue and featured a set from British band Everything Everything to kick off the partnership. Rugby stars Jonah Lomu, Will Carling, John Smit, […]