Burns Group Launches “IT’S A BEERACLE” Campaign for Blue Citra by Labatt

Burns Group Launches “IT’S A BEERACLE” Campaign for Blue Citra by Labatt

Independent agency Burns Group and FIFCO USA are launching “It’s a Beeracle,” their second campaign for Blue Citra by Labatt, which offers consumers a hoppy beer that’s easy to drink without compromising on flavor. With “It’s a Beeracle,” the brand is unveiling a new character to demonstrate that Blue Citra truly is the best of […]