Smartphones overtake laptops as number one internet device

Smartphones overtake laptops as number one internet device

A third now see their smartphone as the preferred device to access the internet, while 4G subscriptions grew tenfold over the course of last year. Smartphones have now overtaken laptops as the most popular device for getting online, with record ownership and use key drivers. This is according to Ofcom’s 2015 Communications Market Report, published, […]

The Co-operative Electrical set to use Snapchat for marketing to students

The Co-operative Electrical set to use Snapchat for marketing to students

The Co-operative Electrical has become the first major UK retailer to use picture-chatting app Snapchat for marketing, as part of a campaign designed for students. Created by Holler, the ‘Snaptop’ campaign offers students £30 off their online price on its full range of laptops, which includes free delivery and an allocated 60-minute delivery slot. The […]