Europe-wide initiative and certification will provide training on use cases, technical deployment and integrations, testing and delivery, and measurement and reporting Utiq, the European adtech company with a unique telco-powered first-party identifier, announces the launch of its Trusted Partner Programme and Certification for the industry. Collaboration across the digital advertising ecosystem has been a key […]
The creative industry’s door is hard to open. Finnish agency SEK wants every young person to have an equal chance to enter through it. Finnish creative agency SEK launches MadWe trainee program to make the field an attractive option for young people of underrepresented backgrounds. The campaign plays on the well-known phrase “to get one’s […]
The ATP is using technology to bring sporting highlights to life in a new and innovative way during the Nitto ATP Finals. View this post on Instagram A post shared by Nitto ATP Finals (@nittoatpfinals) With eight of the world’s top tennis players competing, the Nitto ATP Finals promises world-class tennis and nail biting moments. […]
Officially launching today, we are HUMAIN offers intelligent production solutions that combine traditional craftsmanship with the power of Ai. Supported by their ethical Ai framework and the world’s largest roster of pioneering Ai artists, we are HUMAIN enables clients to unlock unprecedented creative possibilities built on a foundation of integrity. As leaders in ethical Ai, […]
Following other key European launches, Austria becomes Utiq’s sixth operational market The partnership leverages A1 expertise and network reach to enable responsible digital marketing Utiq, the European AdTech company with a unique telco-powered first-party identifier that harnesses Authentic Consent to enable responsible digital marketing, has officially entered the Austrian market in collaboration with A1, Austria’s […]
From 4th November, Hovis® will launch an exclusive ‘win a family holiday’ competition across its popular Best of Both® loaves (£1.35, 800g) to celebrate its partnership with Locksmith Animation. The limited-edition designs will feature on 4.3 million packs in retailers nationwide as the competition ties in with Netflix’s upcoming hilarious and heart-warming animated film That Christmas. An engaging shopper competition, […]
In the heartwarming TV advert, two old friends embark on a journey, showcasing the delicious flavours of the festive Taste the Difference and Sainsbury’s ranges In a TV first, real-life Sainsbury’s colleague ‘Sophie’ is featured alongside lovable character the Big Friendly Giant (the BFG) The 60” is set to premier on TV at 20.15, during […]
Premiere episode features Garrison Keillor and his 23 rules for aging Senior services marketing agency, Varsity, is taking its industry-leading expertise to digital audiences with the launch of a new video podcast called Roundtable Talk. Roundtable Talk is a podcast about longevity and aging and will explore what it means to age well and endeavoring to reframe […]
30 years after the iconic “Dancing Man” ad, Guinness introduces a playful stop-motion film to showcase its innovative Nitrosurge device and cans Guinness is inviting more people to experience the joy and communion of a perfect pint at home with its new campaign, “Dancing Can,” a modern nod to the beloved 1994 “Dancing Man” ad. […]
The work, created in collaboration with artist Alma Haser, promotes new ‘scrunch to release’ scented tissues from the brand. Kleenex is backing the launch of its new Easy Breathe tissues with a campaign by FCB London. Landing just in time for cold and flu season, Kleenex Easy Breathe introduces a unique, capsule-burst technology that, when […]