ROOK/NYC creates brand experience for new bedroom to boardroom loungewear co, Wknd Nation
Independent Full-Service Creative Agency, ROOK/NYC, has created Brand identity, packaging design and digital experience to launch Wknd Nation for Wknd Nation, started by former SATC stylist Sofia Karvela and fashion industry veteran Phuong Ireland, is a casual loungewear clothing line designed with comfort. ROOK/NYC set out to build a layered identity that would allow the Wknd Nation team the flexibility and confidence […]