Wunderman Thompson UK has partnered with Duracell to bring football fans a unique social game to show off the power of Duracell batteries. Duracell’s Optimum batteries provide superior performance, offering either Extra Power or up to 200% extra life for your devices. To promote their benefits, Duracell has launched a competitive TikTok game that taps into the biggest fixture of the sporting calendar […]
PB Creative has successfully moved the brand to a more vibrant and expressive space as it continues to engage with its core GEN-Z audience
AXE is synonymous with young guys. As the ever increasing pace at which expectation changes within the mindset of its loyal Gen-Z consumers, the brand continues to advance and evolve, striving to stay relevant, connected and most importantly front of mind. This latest development of AXE is built on solid foundations following a re-calibration of the […]