Nissan Middle East, in collaboration with TBWA\RAAD, announces the launch of its first brand campaign for “Defy Ordinary”, Nissan’s brand platform. Developed by Nissan United in Dubai, this powerful and daring platform has transcended Middle Eastern borders, extending and resonating all the way to Africa, India, Europe (including Russia), and Oceania. This marks Nissan’s first-ever […]
Unilever is teaming up with Asda for a new nationwide bespoke campaign to support BBC Children in Need’s fight against food insecurity. The ‘You buy, we donate’ campaign will be live from 8th August until 10th September 2024 in Asda stores nationwide and online and will feature iconic Unilever brands such as Pot Noodle, Hellmann’s, and Radox. […]
For the third time, female-owned agency Party Land is among America’s Fastest-Growing Private Businesses with an impressive 650% three-year growth rate! Los Angeles-based full-service creative agency Party Land is among the independent companies included on this year’s Inc. 5000, its annual list of the fastest-growing private companies in America. The shop ranked in the top 20 percent […]
New collaboration to debut at prime Los Angeles locations KEVANI, Inc. (“KEVANI“), a leading innovator in out of home media development, is pleased to announce its partnership with VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform. This collaboration will allow advertisers to leverage VIOOH’s programmatic platform and KEVANI’s premium inventory to create high-impact […]
Breast Cancer Now, the research and support charity, is launching a campaign that draws attention to things people living with breast cancer often don’t speak about. “Left Unsaid” is the next chapter of the charity’s “Real Talk” campaign, created by BMB . The new work will run alongside the original TV spot, highlighting that the charity is […]
Radox, the UK’s number one shower gel brand1, is launching a new ‘Feel Radox Ready’ above the line (ATL) marketing campaign this month. Backed by a substantial £7m investment, the campaign will feature across TV, out of home, radio, in store activations, and social media to generate maximum brand awareness for its shower gel range. […]
First full-service work from redpill targets UK and US audiences Beaches Resorts, part of Sandals Resorts International, is launching a cross-platform campaign to promote its Turks & Caicos resort featuring influencers instead of models for the first time. The new campaign has been created and produced by influencer marketing agency, redpill, and marks its first […]
“Float Flex” Asks Americans to Train to Lift One of Fast Food’s Heaviest Drinks A&W, America’s oldest franchised restaurant chain, is bulking up its annual National Root Beer Float Day promotion this August 6th with a nationwide challenge for those who think they’ve got the muscle to handle one of the heaviest drinks in fast […]
New ‘Deflatables’ campaign by McCann Birmingham looks to raise awareness of the environmental impact of holiday inflatables As millions of Brits prepare for their summer holidays, Thomas Cook and the Marine Conservation Society have launched a new campaign by McCann Birmingham to raise awareness of the environmental impact of abandoned inflatables. The call follows results […]
The campaign for the launch of the Suzuki Swift is the first from TMW following its appointment Announced today, Suzuki has unveiled its integrated campaign for the new Suzuki Swift. Created by integrated creative agency TMW, the campaign builds upon the brand’s Good Different platform. Whilst other automotive ads have become increasingly formulaic, Suzuki and […]