Marrakech will never stop shining The Moroccan National Tourism Office and BETC Paris remind the whole world As long as the sun rises, Marrakech will shine. For BETC Paris, as for the Moroccan people, there has never been any doubt. But while on the evening of September 8, an earthquake of a rare intensity struck […]
The North Face Launches “Face The North Face (直面北面)” Campaign with FRED & FARID Shanghai to Embrace the Winter Season The iconic outdoor brand, The North Face, has unveiled its latest campaign, “Face The North Face (直面北面)”, crafted in collaboration with FRED & FARID Shanghai. This initiative transcends conventional brand outreach, targeting not only the […]
Through its continued commitment to providing quality and value to customers, Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, has revamped its private label offer, introducing a new, exclusive store brand product line for its customers. Know & Love will replace the brand’s existing Naturally […]
Christmas Jumper pioneers and social enterprise notjust clothing has teamed up with Unilever to bring out a range of tasty festive knits for three of Britain’s most beloved grocery brands – Marmite, Pot Noodle and Colman’s Mustard. The new officially licensed winter range, designed and sustainably knitted in the UK, is now available on the […]
New partnership aims to offer more Nectar rewards for customers, while streamlining processes for brands Nectar360, which owns and operates Nectar, the UK’s largest loyalty coalition programme, today announces the launch of a new platform to support their Nectar eShops proposition, powered by leading provider of global loyalty commerce and personalised offer networks, Valuedynamx, in […]
Created by AMV BBDO and RB2B, this new content series champions British SMEs by shining a light on the challenges of running a small business today Vodafone Business has partnered with “Dragon’s Den” and “Diary of a CEO” star, Steven Bartlett, to create a new documentary film series giving small business owners big digital makeovers. […]
New “WorkShift” Study Shows Execs Seriously Out of Touch with Workers’ Desire for Meaningful Work New research from StrawberryFrog and Dynata reveals a rampant number of U.S. employees feel unfulfilled in their current jobs, and most don’t believe their senior leadership is aware the problem even exists. StrawberryFrog, the renowned creative marketing consultancy that does […]
Cinematic new spot for Nike Winter Clothes Collection celebrates innovation in warmth from Wieden+Kennedy and HAMLET Today, Nike in China launched a new awareness campaign to highlight the “More Than Warmth” benefits of their winter jackets. Created by Wieden+Kennedy Shanghai and directed by Henry Scholfield through international production studio HAMLET, the 60” cinematic spot is […]
Midlife Women express frustration over feeling invisible to brands: 69% of this demographic feel invisible to brands 62% think that advertising targeted at them rarely shows someone they can relate to Only 7% think they’re very well represented in advertising. A new report has been released on the back of exclusive research that shows a […]
Match Group’s Chispa, the leading dating platform for US Latines with nearly 9MM downloads, in collaboration with creative agency Majority, is introducing its first-ever brand campaign, ‘Fluent in Amor.’An ode to love in the age of biculturalism, the campaign serves as an intimate window into the distinctly beautiful world of modern Latine dating. By showcasing the 200% […]