Unicef Next Generation publishes Words By designed by Charlie Smith Design

Unicef Next Generation publishes Words By designed by Charlie Smith Design

Unicef Next Generation has released Words By, a book of collected poems and stories from 138 diverse voices, designed by London studio Charlie Smith Design.  The book and accompanying website celebrate our humanity by bringing together experiences of individuals from all walks of life. Working with Unicef Next Generation, Charlie Smith Design created the Words […]

Help for Heroes’ miniature model installation illustrates huge number of wounded UK veterans

Help for Heroes’ miniature model installation illustrates huge number of wounded UK veterans

In a new campaign, co-created by McCann, Help for Heroes unveils 40,000 Strong, a striking installation made up of a 40,000 model force of wounded veterans, at Manchester’s Arndale Centre. The exhibition and online campaign, produced in collaboration with Facebook as part of Campaign’s Hack 50 initiative, powerfully brings to life a newly-released statistic that 40,000 people have […]

TBWA\Helsinki’s new ad campaign was designed blindfolded to illustrate the importance of client feedback

TBWA\Helsinki’s new ad campaign was designed blindfolded to illustrate the importance of client feedback

TBWA\Helsinki won the Agency of the Year title in Finland last year and thus got to design this year’s campaign for the survey. The aim of the campaign is to show how important client feedback is for agencies – without feedback work is like operating blind, and designers of TBWA\Helsinki demonstrated this by creating ads blindfolded, […]

Digitas UK creates sequel to high-octane animated film showcasing Honda’s return to success in Formula One

Digitas UK creates sequel to high-octane animated film showcasing Honda’s return to success in Formula One

Digitas UK has created a high-octane sequel to the acclaimed ‘Powered By Honda’ film released in April earlier this year, to promote Honda’s return to success in Formula One in the run up to the Japanese Grand Prix. The new animated film celebrates Honda’s endless race by showcasing some of the key moments from Mexico […]

Wizz Air launches activation at King’s Cross St Pancras Station

Wizz Air launches activation at King’s Cross St Pancras Station

Wizz Air, one of Europe’s fastest growing airline, has launched an activation at King’s Cross St Pancras Station. A fully immersive OOH experience will see commuters on their way to the Underground pass through a plethora of fully recyclable vinyl wraps, digital videos, posters and digital 6-sheets. The creative highlights the array of destinations that […]

Unboring the Future with Peugeot and BETC

Unboring the Future with Peugeot and BETC

While the car industry is on the road to change like never before, Peugeot uncovers its new vision: Unboring the Future. It is a rousing slogan, almost like a statement from car lovers who reject the idea that energy transitions or, further down the line, self-driving cars somehow erase the auto industry’s 120-year history of […]

Cadbury creates original show with series director of ‘First Dates’

Cadbury creates original show with series director of ‘First Dates’

Cadbury Heroes has launched the first episode of its original series ‘Families Reunited’. They worked with the series director and producer of BAFTA-winning ‘First Dates’ to create a show that features real parents trying to reconnect with their distant teens. Research conducted by Cadbury Heroes shows that over half (55%) of families feel disconnected with […]

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