Home improvement retailer Wickes, is the first brand in its industry to launch a campaign on TikTok, partnering with leading global influencer marketing agency, TAKUMI. The #MyWickesMyWay campaign, which involved seven content creators each producing a video on the social media platform, is designed to drive awareness of Wickes’ range of products and reach a […]
TAKUMI’s new creative arm ushers in the next generation of influencer marketing to craft the future of branded content TAKUMI appoints Jim Meadows as Chief Strategy Officer to lead TAKUMI X
TAKUMI, the world’s leading influencer marketing business, today announced TAKUMI X: a new creative division with a creator-led approach to influencer marketing. Backed by TAKUMI’s heritage from over five years of delivering award-winning influencer marketing campaigns, TAKUMI X is enabling brands to work closer than ever before with creators to produce innovative and culturally relevant content. Designed […]
Following a year of rapid growth, including a multi-market expansion, global partnerships and bolstering its non-executive board, today leading influencer marketing service, TAKUMI, announces Mary Keane-Dawson’s appointment as Group CEO. Former non-executive board member Keane-Dawson will take the helm from the company’s London headquarters. Her appointment supports the global management team as they execute on […]