Inskin Media partners with Lumen Research to offer predictive attention estimates

By newsroom on March 30, 2021   Agency, Innovation, Latest, Media, Mobile  

Independent assessment proves the impact of Pageskin formats, providing advertisers with accurate assessments of campaign impact

Inskin Media, which specialises in multi-screen, high impact digital brand advertising, has been working with Lumen Research to generate objective attention estimates for its formats, in order to provide advertisers with accurate and predictive data about campaign performance. Inskin formats deliver exponentially higher attention – 15 x or more – compared to standard display ads, […]