Maybelline launches global social first campaign for Instant Eraser

Maybelline launches global social first campaign for Instant Eraser

A legacy icon, reintroduced through the realities of everyday life. Maybelline has launched a global social first campaign for Instant Eraser, one of the most recognizable concealers in the world, a category-defining product which has become a staple in millions of routines worldwide. For a new generation of beauty disruptors reshaping the industry, the challenge […]

Maybelline partners with British Fashion Council to bring LFW to fashion fans across UK

Maybelline partners with British Fashion Council to bring LFW to fashion fans across UK

Maybelline has partnered with British Fashion Council (BFC) to launch a new multimedia campaign to celebrate 2016’s London Fashion Week. The partnership between all agencies involved has been managed by media agency Maxus. Maybelline will stream six full fashion shows (Felder Felber, Fyodor Golan, Temperley, Osman, Ashish and Xiao Li) from the 2016 Fashion Week […]