Balmain selects Mazarine for its new eCommerce platform
After considering many leaders in the field, Balmain has selected Mazarine to relaunch its eCommerce website. Balmain—the historic Parisian house enjoying an exciting renaissance under the creative direction of Olivier Rousteing—is known for being one of fashion’s digital leaders. The brand’s singular style, combined with a novel message and positioning, has excited a new generation, […]
