Wimbledon encourages fans to #JoinTheStory with launch of new campaign by McCann London

Wimbledon encourages fans to #JoinTheStory with launch of new campaign by McCann London

To mark the start of the grass court season and the three-week countdown to Wimbledon 2019, The All England Lawn Tennis Club (AELTC) is proud to release #JoinTheStory, a new campaign for The Championships 2019. The multimedia campaign, which will run across broadcast, out-of-home, and online, showcases the many extraordinary Wimbledon moments that have shared the front page […]

Sheryl Marjoram named CEO of McCann London, as Alex Lubar takes McCann Worldgroup APAC role

Sheryl Marjoram named CEO of McCann London, as Alex Lubar takes McCann Worldgroup APAC role

McCann Worldgroup in the UK announced the promotion of Sheryl Marjoram to CEO, McCann London. She takes over from Alex Lubar – CEO of the London office since January 2016 – who transitions to a senior regional leadership role in the global agency network as President McCann Worldgroup, Asia Pacific. Marjoram joined the agency in June 2017 in the newly created […]

Just Eat Unveils New Creative Platform via McCann London

Just Eat Unveils New Creative Platform via McCann London

Just Eat, a leading global hybrid marketplace for takeaway food delivery, unveils its new global creative platform, “Did Somebody Say Just Eat”, as it seeks to capture the joy that Just Eat brings to any occasion. Developed by newly-appointed creative agency McCann London, the creative is designed to give Just Eat a simple yet bold […]

‘LoFi Beats Suicide’ Turns Up the Volume Around Student Suicide Prevention

‘LoFi Beats Suicide’ Turns Up the Volume Around Student Suicide Prevention

YouTube live streaming phenomenon College Music has launched, ‘LoFi Beats Suicide’ in response to the concerning rise in mental health issues for students, as well as a notable trend of viewers seeking support on their channel. The new initiative is using their YouTube Live channel to land a powerful message about suicide prevention and the […]

Dettol commits to sustainability with The Trigger Project via McCann London

Dettol commits to sustainability with The Trigger Project via McCann London

With the average UK household generating over a tonne of waste each year, about the weight of a small car, Dettol is launching a sustainability campaign alongside two new eco-products: Trigger Spray Refills, and Surface Wipes made from biodegradable plant fibres. The Trigger Project is a campaign by McCann London that introduces Dettol’s commitment to do […]

Xbox promotes a new type of travel with ‘Visit Xbox’ – a tourism campaign for game worlds by McCann London

Xbox promotes a new type of travel with ‘Visit Xbox’ – a tourism campaign for game worlds by McCann London

Xbox and McCann London are proud to announce their latest campaign “Visit Xbox.” The campaign is built on the idea of virtual travel and a new kind of tourism, exploring the beauty of gaming beyond traditional gameplay. Celebrating Xbox One X Enhanced games which have been updated or built specifically to take advantage of the […]

L’Oreal Paris and British Vogue smash preconceptions about ageing with new “The Non-Issue” campaign

L’Oreal Paris and British Vogue smash preconceptions about ageing with new “The Non-Issue” campaign

In response to a youth obsessed culture, where women over 50 still feel increasingly invisible, L’Oreal Paris and British Vogue have partnered to launch “The Non-Issue” issue – a publication first, jointly-created by McCann London and McCann Paris to ensure that age should no longer be an issue. “The Non-Issue” issue, which will be included […]

McCann London strategists launch new online magazine to help young people avoid the infamous “quarterlife crisis”

McCann London strategists launch new online magazine to help young people avoid the infamous “quarterlife crisis”

Getting a job straight out of uni can feel rather daunting, particularly in a competitive industry like advertising. This post-education crisis leaves one in three graduates “mismatched” to the jobs they find after leaving university, research by Universities UK suggests.  So is it a wonder that fewer than half of quarterlifers feel optimistic about their futures, and most […]

Thrill-Seeking Dad Shows How He Gives 100% with Shredded Wheat in Campaign by McCann London

Thrill-Seeking Dad Shows How He Gives 100% with Shredded Wheat in Campaign by McCann London

Shredded Wheat is showing how 100% whole grain Shredded Wheat helps people get 100% from life in a television commercial launching today, the latest instalment of its “Life’s Better Shredded” brand platform. The commercial created by McCann London features a thrill-seeking father reliving the glory days of his youth. Filled with 100% whole grain Shredded […]

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