Shopper Marketing Trailblazer, Leah Key, Named Media and E-commerce Director at Brandon

Shopper Marketing Trailblazer, Leah Key, Named Media and E-commerce Director at Brandon

Brandon, a data-driven, modern marketing agency that unlocks hidden potential through data and audience understanding for mid-market brands, is pleased to announce the recent hire of innovative retail marketing strategist Leah Key as its new media and e-commerce director. Key has successfully led retail media planning for global brands such as Nestle, Campbell’s Soup, Pfizer […]

GYK Antler expands media practice, hires Paula Serafino as Media Director

GYK Antler expands media practice, hires Paula Serafino as Media Director

GYK Antler, a full-service marketing and advertising agency, announced the addition of Paula Serafino as Media Director. In this new role, Serafino will oversee the agency’s growing media practice – which works with brands like Sweet Baby Rays, Cedar’s Hommus and New Hampshire Travel & Tourism – and offers media planning and buying services for […]