Bridgestone MEA and Serviceplan Middle East Collaborate to Unveil Innovative Radio Roadblock, ‘The Lane Change Song’ for United Nations Global Road Safety Week

By on    Latest, Marketing  

Bridgestone MEA and Serviceplan Middle East Collaborate to Unveil Innovative Radio Roadblock, ‘The Lane Change Song’ for United Nations Global Road Safety Week

Every year, traffic accidents claim the lives of over 1.35 million individuals worldwide. In the United Arab Emirates (UAE), the number of crashes escalated from 2,931 in 2021 to 3,488 in 2022, making it clear that road safety is a pressing concern. * Among the leading causes of fatalities in the UAE is reckless lane […]

Mediaplus Middle East Win Dabur Pitch

By on    Agency, Latest, Media  

Mediaplus Middle East wins digital media duties of Dabur International in a multi-agency pitch

Mediaplus Middle East Win Dabur Pitch

Dabur International, the region’s leading natural and personal care company invited five digital agencies to pitch for their Digital marketing duties. After competing against four other agencies, Mediaplus Middle East was granted the Dabur account. With more than 135 years of expertise, Dabur is one of the top Ayurvedic FMCG companies in the world. Dabur […]