Boldspace tops podium as Silverstone appoints agency to data and analytics brief

Boldspace tops podium as Silverstone appoints agency to data and analytics brief

Silverstone, the home of British Motorsport, has appointed brand building, communications and analytics agency Boldspace to a comprehensive data and analytics brief following a competitive pitch. Boldspace will review Silverstone’s entire digital estate, create a new data and analytics framework, and build internal capability to drive the organisation’s future data-led marketing and communications activity. Following […]