UK OOH Industry Rolls Out Reinvigorated Missing People Campaign

UK OOH Industry Rolls Out Reinvigorated Missing People Campaign

The UK OOH advertising industry is coming together to support the charity Missing People and resurrect the national digital OOH campaign to run weekly appeals. Originally launched in July 2012, the renewed digital OOH campaign will be rolling out nationwide across transit, city centre, and roadside locations. The new initiative is organised by digital OOH […]

International Committee of the Red Cross breaks the prejudice surrounding disappeared relatives

International Committee of the Red Cross breaks the prejudice surrounding disappeared relatives

International Committee of the Red Cross (ICRC) is launching a film to tell the real stories of people looking for their missing relatives. Created by Cheil Spain, the campaign aims to break the tired prejudice of the typical static image of relatives posing with a missing person’s photograph. Instead, the agency has created a campaign that […]