Teads Unveils Inread Social: A Powerful Extension For Social Campaigns

Teads now enables brands to extend social campaign reach by over 100 million additional users and achieve improved media performance

Teads Unveils Inread Social: A Powerful Extension For Social Campaigns

Teads, The Global Media Platform, unveils inRead Social, a new product enabling advertisers to extend social media campaign creatives to Teads’ platform of premium publishers. Teads’ inRead Social is designed to be a powerful, frictionless complement to brand’s social media activations. By leveraging inRead Social as an extension to existing social campaigns, brands can now benefit […]

SONY Launches New Music Video That You Can not See

Wunderman Thompson Argentina teams up with world-renowned music brand, top musician Dante Spinetta, and Argentine Organ Donation NGO INCUCAI to create a unique music video encouraging cornea donations

SONY Launches New Music Video That You Can not See

To encourage corneas donations, Wunderman Thompson, a WPP agency, Sony, and the renowned Argentine musician Dante Spinetta created a video clip in collaboration with INCUCAI (Argentina´s best known NGO for organ donation). The video can only be seen on mobile devices if it is aimed at the eyes of another person. When you don’t aim […]

Astronaut’s Out of This World Photos of Ireland Spark Empowering Energy Campaign ‘We’re Brighter Together’ by ROTHCO for Electric Ireland

Astronaut’s Out of This World Photos of Ireland Spark Empowering Energy Campaign ‘We’re Brighter Together’ by ROTHCO for Electric Ireland

Ireland’s largest energy supplier, Electric Ireland, and astronaut Chris Hadfield build a brighter and more sustainable future with an educational campaign celebrating the profound impact of small changes The climate emergency has fast become the biggest crisis facing this generation. As environmental concerns grow, Irish people are beginning to feel increasingly disempowered. Everyone is making […]

TripAdvisor Launches its First Self-Service Advertising Platform

New TripAdvisor Media Manager helps small and medium businesses reach a global audience

TripAdvisor Launches its First Self-Service Advertising Platform

TripAdvisor, the world’s largest travel platform, today launched TripAdvisor Media Manager – a self-service platform that empowers small and medium sized businesses and agencies to control their own cross-platform advertising campaigns on TripAdvisor. TripAdvisor Media Manager is available to global advertisers, supporting more than 15 currencies, and offers a wide variety of targeting options to reach […]

Portuguese universities team up to create TermsAgainstBullying.com

This unique digital platform allows the victim to report the bullies’ cell phone number – straight to a regulatory body, then the offender's mobile service provider.

Portuguese universities team up to create TermsAgainstBullying.com

A study recently published in the UK reveals, that teenagers who suffer bullying are three times more likely to commit suicide. Unsurprisingly, this alarming subject has been constantly discussed around the world for some time. Several platforms are trying to combat bullying by providing information about its dangers; TV shows – like the Netflix series “13 […]

Social media overtakes print to become the third-largest advertising channel, says Zenith

Social media overtakes print to become the third-largest advertising channel, says Zenith

Advertisers will spend more on social media platforms than on print for the first time this year, according to Zenith’s Advertising Expenditure Forecasts, published on October 7. Advertising expenditure on social media will grow 20% this year to reach US$84bn, while advertisers’ combined expenditure on newspapers and magazines will fall 6% to US$69bn. Social media […]

Three unveils world’s first holographic ad on the South Bank

Londoners get a glimpse of their connected 5G future Internet superstars bring to life the possibilities of Three’s real 5G Featuring London new music sensation, RAYE

Three unveils world’s first holographic ad on the South Bank

Giving the public an exciting glimpse of the future, Three UK has unveiled the world’s first holographic 5G ad today, to celebrate its game changing high speed 5G Broadband. In collaboration with some of the UK’s hottest new talent – whose careers have been shaped by the internet – the event brings to life the impact of […]

1 2 3 51