WUNDERMAN THOMPSON  Launches New Analysis ‘NEW REALITIES: INTO THE METAVERSE AND BEYOND’

By on    Agency, Innovation, Latest, Reports  

Latest survey, ‘New Realities: Into the Metaverse and Beyond’, reveals that awareness of the metaverse has more than doubled in less than a year 76% percent of people feel the metaverse will allow for authentic self expression 90% think it will have an impact on sport and entertainment 74% feel it is the future

WUNDERMAN THOMPSON  Launches New Analysis ‘NEW REALITIES: INTO THE METAVERSE AND BEYOND’

Wunderman Thompson Intelligence this week publishes New Realities: Into the Metaverse and Beyond, an analysis and roadmap for adland which expands upon the groundbreaking Into the Metaverse study. While the stats and survey have been invaluable, this new paper shows brands and agencies clear directions in a tech field where 74% of people feel it will be the future.  Its […]

Wunderman Thompson Appoints Naomi Troni as Global CMO and Chief Growth Officer

By on    Agency, Latest, Marketing, People  

Wunderman Thompson Appoints Naomi Troni as Global CMO and Chief Growth Officer

Troni Joins Wunderman Thompson to fuel new business and marketing efforts globally Wunderman Thompson, a WPP agency, announced today the appointment of Naomi Troni to the newly created role of Global CMO and Chief Growth Officer. Naomi will be responsible for all global marketing, new business and communication of the Wunderman Thompson brand, and will work cross-functionally across […]