Toyota Debuts Heartwarming Annual Holiday Ad During NBC’s Sunday Night Football “Thanksgiving Special”

A troop of military service members are welcomed home with a surprise greeting in Toyota’s new :90-second holiday spot

Toyota Debuts Heartwarming Annual Holiday Ad During NBC’s Sunday Night Football “Thanksgiving Special”

With the holiday season in full swing, Toyota continues to highlight the importance of family and friends coming together. This year’s holiday spot, “Yellow Paper”, features military service members returning home for the holidays to a touching homecoming surprise.  The :90-second spot premiered during NBC’s Sunday Night Football “Thanksgiving Special”, with a live throw coming out of […]

Toyotathon returns home for the holidays with heartwarming new ad by Saatchi & Saatchi

Toyotathon returns home for the holidays with heartwarming new ad by Saatchi & Saatchi

 Toyota’s Toyotathon is back for its 39th year with a holiday spot that showcases a heartwarming homecoming. The 90-second “Home for the Holidays” spot premiered November 28th, on NBC’s primetime Christmas in Rockefeller Center, with a throw from NBC’s TODAY Host Al Roker. In a multi-network approach, the 90-second spot also aired on the Wednesday […]

Toyotathon Makes TV History with First 100 Second Commercial

Toyotathon Makes TV History with First 100 Second Commercial

 Toyotathon is back for its 38th year with a 100-second holiday commercial, a first in the broadcast industry, that showcases a family’s multigenerational story. “R+S” premiered November 28, on NBC during “The Voice” in an isolated pod, with no other advertising or promotional spots surrounding it. This 100-second spot by Saatchi & Saatchi LA, […]