The new firm is inspired by the core principles of putting pluralism and diversity of thought in the service of businesses that have a purpose worth believing in. StrawberryFrog, the pioneer of Movement Thinking™, unveils its new partner firm, inplural, a transformation company positioned to redefine the integration of brand purpose with company culture through […]
Beatgrid, the single-source advertising effectiveness currency, today announces Terrie Brennan as the new Chief Commercial Officer. Terrie brings a wealth of experience and a proven track record of success in the advertising industry. Terrie’s New York based role with Beatgrid follows eight years in London as Nielsen’s European Digital Lead, preceded by 35 years in […]
New partnership sees Jellyfish, Clear Channel Outdoor and Mofilm bring the HOKA brand’s FLY HUMAN FLY DOOH campaign to Times Square this summer Leading digital marketing business Jellyfish, has announced the rollout of a pioneering dual-sited DOOH campaign for performance footwear and apparel brand HOKA, across Times Square, New York – live for the first […]
Founders Launches a post-pandemic resurgence campaign for NYC The Partnership for New York City supported by Governor Kathy Hochul and Mayor Eric Adams have launched WE ❤️NYC, a multi-channel campaign which runs across all five boroughs of the city starting today. Created by independent creative agency Founders, the campaign has evolved the classic I❤️NY, to […]
The, IMA (Institute of Management Accountants) launches a new global, integrated advertising campaign in support of the CMA (Certified Management Accountant) certification program. The multi-channel campaign was developed in partnership with The Gate | New York, an international advertising agency and marketing services company, for the fourth consecutive year. The campaign utilizes television, print, digital, […]
Creative branding agency loyalkaspar has produced an installation of five colourful murals in New York City for ESPN’s US Open, with each mural depicting a participating athlete – Serena Williams, Roger Federer, and Naomi Osaka among them. The installation was used as the basis for a public event in the Dumbo neighbourhood of Brooklyn, resulting in an anthem […]
Amazon Prime unleashed a mixed reality (MR) apocalypse on the streets of New York City to promote their hotly anticipated fantasy series Good Omens. Based upon the novel of the same name from Terry Pratchett and Neil Gaiman, Good Omens stars Michael Sheen and David Tennant as an angel and demon who join forces in […]
Independent, global brand design agency, Bulletproof is thrilled to announce that its New York studio has three new powerful additions to its creative force; Tony Connor, Dan Gladden and James Thompson. Executive Creative Director, Tony Connor, has moved across the pond to lead the New York creative team after playing a key role in shaping […]
The objective of the new World Animal Protection US experiment called ‘Your Turn’ is to raise awareness about the poor conditions farm animals are held in and encourage people to help farm animals live cage-free lives and consider animal welfare when purchasing meat. Documented in Grand Central Station in NYC, the experiment by Serviceplan Campaign […]
Ueno, a full-service creative agency, announced the hiring of Gillian Rode and Pen Stanton as Executive Producers in the agency’s San Francisco and New York offices. The two will lead client services and project management in their respective offices. Rode joined Ueno from fuseproject where, as a Program Director, she oversaw a team of project […]