Novotel comes up with the “Best OOO Email Ever” to help reduce envy from people who aren’t on vacation

By on    Advertising, Latest, Marketing  

Novotel comes up with the “Best OOO Email Ever” to help reduce envy from people who aren’t on vacation

Created by AlmapBBDO, the initiative takes a funny, surprising approach to promoting discounts on the Novotel network Who’s never felt a twinge of jealousy and the desire to be “out of office,” too, when you get a vacation autoreply? With that in mind, Accor, the world leader in hospitality, and its ad agency, AlmapBBDO, put together an […]

AccorHotels launches ‘From the Heart’ consumer advertising campaign to show the power of spontaneous acts of service

By on    Advertising, Latest, Marketing  

AccorHotels launches ‘From the Heart’ consumer advertising campaign to show the power of spontaneous acts of service

AccorHotels is launching a new consumer advertising campaign in the UK that highlights real-life examples of spontaneous acts of service from its ibis, Novotel and Mercure hotels. Created by Brothers and Sisters, the first work from the agency since it won the account in January, the multi-million pound ‘From the Heart’ campaign will play on […]