Ella’s Kitchen launches OddPops, a snack for older kids, with brand design by Biles Hendry

Ella’s Kitchen launches OddPops, a snack for older kids, with brand design by Biles Hendry

Having revolutionised the baby-food market with its best-in-category products, engaging tone of voice and innovative pouch format, the team behind Ella’s Kitchen is launching a savoury snack brand aimed at 4-7 year olds. Positioned as a healthier, tastier and better snack, the triangular wheat and potato pieces are popped not fried and contain only natural […]