Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

After a successful campaign in March this year, summer trip sales went up by 70% in Sweden – KLM Royal Dutch Airlines together with creative agency partner M&C Saatchi Stockholm now follow up with a more high tech approach: The refund billboard. By detecting cold symptoms the billboard can effectively remind Swedes that for whatever reason, may it be a […]

Serviceplan Spain’s ‘Emociónate’ campaign Highlights Valencia’s Palau de Les Arts Importance as a Cultural Centre in Pandemic Times

OOH Campaign features installation of 10 plinths outside Palau de les Arts in Valencia, with a different piece of creativity created for each of the letters of the word E-M-O-C-I- Ó -N-A-T-E. Each letter corresponding to a title and a different artistic discipline of the season's programming.

Serviceplan Spain’s ‘Emociónate’ campaign  Highlights Valencia’s Palau de Les Arts Importance as a Cultural Centre in Pandemic Times

El Palau de Les Arts (Les Arts) is a globally recognized cultural building, and an iconic art centre in Valencia.  Located within Valencia’s City of Arts and Sciences, one of the greatest architectural gems of world-class architect Santiago Calatrava, Les Arts has undoubtedly been an important part of the cultural and tourist revolution of Valencia […]

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