UNILAD Exhibits Real Blood on Streets of Central London

In protest against discriminatory blood donation system • UNILAD calls on new government to change discriminatory blood donation policies, in its ongoing #BloodWithoutBias campaign • Real blood taken at UNILAD and FreedomToDonate’s Illegal Blood Bank is being displayed in the capital today, demonstrating the healthy blood going to waste due to discriminatory policies which restrict gay and bisexual men from donating • Blood on display was taken from gay and bisexual men at UNILAD’s Illegal Blood Bank – 100% of which was deemed perfectly safe to use but cannot be utilised to save lives because of the three-month deferral period in place • The initiative was developed in partnership with pressure group FreedomToDonate and creative agency ELVIS • NHS released an official statement in response to phase one of the #BloodWithoutBias campaign – The Illegal Blood Bank • More than 3,400 gay and bisexual men have pledged to donate blood via FreedomToDonate and UNILAD

UNILAD Exhibits Real Blood on Streets of Central London

UNILAD is exhibiting real blood in Central London, as it calls on the newly-elected government to change discriminatory blood donation policies currently in place. This out-of-home campaign is the second phase of its #BloodWithoutBias initiative, developed in partnership with FreedomToDonate and creative agency ELVIS. The blood exhibited was donated by gay and bisexual men at UNILAD’s Illegal Blood Bank on 23rd November 2019 as […]

Shop Direct continues out-of-home innovation using “passion data” to target tech fans for Very’s Black Friday promotion

Campaign marks the beginning of an exclusive partnership between Posterscope and Starcount

Shop Direct continues out-of-home innovation using “passion data” to target tech fans for Very’s Black Friday promotion

Shop Direct, the UK’s largest integrated digital retailer and financial services provider, has launched a targeted, dynamic, digital out-of-home (DOOH) advertising campaign as part of Very.co.uk’s Black Friday promotion using unique “passion data” to identify and locate customers based on their interest in technology.  Devised by Vizeum and Posterscope, the out-of-home and location marketing specialists, the […]

Renault Clio Celebrates 30 Years In The Making

Renault has launched a new campaign for the All-New Clio – celebrating 30 years in the making

Renault Clio Celebrates 30 Years In The Making

Renault has launched a new campaign for its All-New Clio model, celebrating thirty years in the making. Created by Publicis•Poke, the campaign travels through three decades of the iconic car, which is the best-selling French car of all time with over fifteen million sold to date. As a hero model for the brand and a main […]

Baker Hughes “Look to Us” Campaign by Barbarian

Baker Hughes “Look to Us” Campaign by Barbarian

The international campaign comes in response to the initial divestiture to voice Baker Hughes’ optimistic future, telling the “Who is Baker Hughes without GE?” story, as an independent energy company that’s redefining what’s possible through the power of engineering, science and data, and unmatched expertise of 100 years. The campaign positions Baker Hughes as an […]

Collider and Riot Games transform the ExCel London for the League of Legends 10 year celebration

Collider and Riot Games transform the ExCel London for the League of Legends 10 year celebration

Collider, the leading brand experience agency, was appointed by Riot Games to deliver a player focussed celebration for the League of Legends European 10-year Celebration. The celebration took place on 16 October, surprising players with a raft of new games and projects that significantly expands the League of Legends IP and officially puts the ‘s’ in Riot Games.  […]

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