SIXT Unveils the World’s Largest Meerkat at Düsseldorf Airport

SIXT Unveils the World’s Largest Meerkat at Düsseldorf Airport

Premium mobility provider SIXT has unveiled an 8-metre-tall meerkat sculpture at Düsseldorf Airport (DUS). The custom-made figure stands directly in front of the newly modernised SIXT station and is now on display for all travellers to see. The message of the new airport marketing campaign: “Feel free to look around. You’ll end up at SIXT […]

These Nuts May Contain Traces of Plastic: Plastic Change Gets Ballsy on World Environment Day

These Nuts May Contain Traces of Plastic: Plastic Change Gets Ballsy on World Environment Day

Danish NGO Plastic Change launches a new NSFW warning about male fertility and microplastics this World Environment Day, June 5th ‘May contain traces of nuts’ is a universal disclaimer on food packaging and for those people with life-threatening allergies, it’s a vital warning about hidden toxic ingredients. But we should all be concerned about traces […]

Vistar Media research reveals 3D motion creative is 67% more effective at driving brand awareness in DOOH campaigns

Vistar Media research reveals 3D motion creative is 67% more effective at driving brand awareness in DOOH campaigns

Vistar Media, the leading global provider of technology solutions for out-of-home (OOH) media, in partnership with Omnicom Media and JCDecaux, today published ‘Science in Motion’, a new research report into the real-world impact of motion and 3D creative formats in digital out-of-home (DOOH) campaign performance. The research indicates that while the high-quality digital screens and […]

VIOOH expands Canadian market DOOH advertising access with new VENDO Media partnership

VIOOH expands Canadian market DOOH advertising access with new VENDO Media partnership

Today, VIOOH, the leading premium global digital out of home (DOOH) supply-side platform, announced a strategic partnership with VENDO Media, a leading Canadian OOH company providing national scale, expanding programmatic access to premium digital billboard inventory across North America. The partnership delivers access to over 550 digital outdoor billboards across more than 125 Canadian markets, […]

VIOOH partners with Abode Media to expand programmatic DOOH footprint across premium residential locations

VIOOH partners with Abode Media to expand programmatic DOOH footprint across premium residential locations

VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, today announced a programmatic partnership with Abode Media, the UK’s leading, premium residential DOOH network that connects brands with affluent, hard-to-reach audiences in their most-trusted spaces​​. Abode Media is a unique media proposition that offers a high-attention, clutter-free, and high-frequency digital ad format, which reaches a […]

Rady Children’s Health Champions ‘Stubborn Optimism’ in First Brand Campaign Celebrating Every Child’s Dream

Rady Children’s Health Champions ‘Stubborn Optimism’ in First Brand Campaign Celebrating Every Child’s Dream

Created by SMALL New York, the campaign celebrates the community spirit around a child’s health – from parents, to clinicians, community, partners, volunteers and beyond At a time when many families are navigating uncertainty, Rady Children’s Health (Rady Children’s) is betting on ‘stubborn optimism’ – the conviction that hope for a child’s future is an […]