BBH PUTS THE BURGER KING WHOPPER’S FAMOUS FLAME GRILL LINES AT THE HEART OF ITS LATEST CREATIVE CAMPAIGN 

BBH PUTS THE BURGER KING WHOPPER’S FAMOUS FLAME GRILL LINES AT THE HEART OF ITS LATEST CREATIVE CAMPAIGN 

BBH is giving the famous flame-grill lines on every Burger King Whopper patty – the ultimate sign of what makes it a superior burger – the attention it deserves in a major new OOH campaign called ‘Grill Lines’, which will run nationwide. The thinking behind the BBH strategy is that flame grilling, which Burger King […]

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

Billboard listening to cold symptoms – Remind Swedes of KLM’s full refund offering

After a successful campaign in March this year, summer trip sales went up by 70% in Sweden – KLM Royal Dutch Airlines together with creative agency partner M&C Saatchi Stockholm now follow up with a more high tech approach: The refund billboard. By detecting cold symptoms the billboard can effectively remind Swedes that for whatever reason, may it be a […]

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