A rendition of The Beatles’ “Golden Slumbers, provides the soundtrack for the heartwarming story ‘Joy Delivered’ kicks off Amazon’s integrated festive brand campaign and will run across Broadcast TV, Video-On-Demand, Online Video, Out of Home, Cinema and Social until the end of December 60-second advert launches on TV on 6th November in the UK On […]
Taptap Digital, an omnichannel advertising and marketing intelligence company, today announced its partnership with VIOOH, a leading global digital out of home (OOH) marketplace. This partnership, which aims to make digital OOH more accessible and effective for agencies and advertisers, gives access to global inventory utilising Taptap’s geospatial intelligence for data-driven omnichannel media buying. Key markets for the partnership include Spain and Germany […]
Kaplan joins from OUTFRONT Media
Kinetic, the leading global out-of-home agency that is part of WPP, announced the appointment of Keith Kaplan as Global Chief Executive Officer. Kaplan is well-regarded as a strategic advisor at the intersection of digital and out-of-home (OOH) with a strong focus on innovative ways to drive success for clients. Kaplan takes over from Marc-Antoine de […]