Sony Takes First Steps In Ad Overhaul
![Sony Takes First Steps In Ad Overhaul Sony Takes First Steps In Ad Overhaul](https://marcommnews.com/wp-content/uploads/2013/05/Sony.png)
Sony is shaking up its global agency relationships, with reviews of the mobile and electronics media accounts coinciding with the appointment of Adam & Eve/DDB to handle global advertising for Sony Mobile The company is holding two separate media pitches. A series of regional pitches for the Sony Electronics account are taking place alongside a […]